介绍:
Did you notice that today's program airs on Black Friday?
你注意到今天的节目是在黑色星期五播出吗？
Thanksgiving Day 感恩节
On this day, lots of shopping malls have big discounts.
在这一天，许多购物中心有大的折扣。
Typically businesses use a red pen to record deficit and use a black pen to record profits.
通常情况下，企业使用一支红笔来记录赤字，用一支黑色的笔来记录盈利。
Black Friday is a day when many businesses will make a big profit, thus, making enough money to go from being "in the red" to "in the black" – which means changing any red deficit numbers to black profit numbers.
黑色星期五这一天许多企业会有很大的利润，因此，赚足够的钱就可以从“红色”到“黑色”，这意味着改变红色赤字的数字到黑色盈利的数字。
But the main difference is that people shop at real stores on Black Friday while November 11th in China is all about online stores.
但主要的区别是，人们在黑五去实体店购物，而中国的双十一是在网店购物。
Black Friday originated in 1932 so at that time online shopping didn't really exist yet.
黑五起源于1932年，当时网上购物并不存在。
wait in line 排队
Even if Black Friday falls on a cold snowy day, people will stand in the snow with blankets and hot chocolate to keep them warm.
即使黑五是在一个寒冷的下雪天，人们也会站在雪地上用毯子和热巧克力来取暖。
For a real shopaholic, it should be called "black 4.5".
对于一个真正的购物狂来说，它应该被称作“黑色4.5”。
Stores will advertise what's going to be on sale in the newspapers ahead of time.
商店会提前在报纸上登出有哪些打折商品。
Since the number of sale items are limited, many popular shops like WAL-MART are very crowed at front of the gate before opening.
由于商品的数量是有限的，许多受欢迎的商店像沃尔玛，在开门前已经水泄不通了。
Otherwise there will be no parking spots left.
否则将没有停车位。
American food and daily necessities have an added 8.75% consumption tax.
美国的食品和日用品会增加8.75%的消费税。
In order to promote their goods, many many manufacturers will have a tax free sell on this day.
为了促进他们的商品，许多制造商将在这一天免税出售。
You can plan ahead of time and choose where to go first to make for the most
efficient shopping!
你可以提前计划，并选择去哪儿，使购物更有效率！
But in some stores, similar to Chinese holidays, the position of goods in different places for Black Friday promotions.
但是一些商店，类似于中国的假期，黑五当天促销商品会被换位置。
So you really need to map out the store the same day.
所以你真的需要在当天用地图寻找。
They may be locked in the cabinet.
他们可能被锁在柜子里。
So you will see tons of people standing around the shelves waiting for them to be unlocked.
因此，你会看到很多人站在货架旁边等待他们被解锁。
On black Friday, the whole family can mobilize and go shopping together.
黑五是全家总动员一起去购物。
You can cooperate with each other to find what you want.
可以相互合作找到你想要的东西。
Single's Day 光棍儿节
Whereas, in the United States, it's more like a family event where you can come together and divide and concur your shopping dreams.
然而，在美国，它更像是一个家庭活动，你们可以一起来分工，共同完成你的购物的梦。
The husband maybe responsible for waiting the line, while the wife is responsible for actually putting the goods into the shopping cart.
丈夫也许负责排队等候，而妻子则负责把货物放在购物车里。
enjoy the excitement 享受兴奋
It becomes a kind of American family day activity.
它成为一种美国的家庭活动日。
Many consumers regard this day as a good time to buy their Christmas gifts.
许多消费者认为这一天是买圣诞礼物的好时机。
a real bargain 一个真正的折扣
There is a big clearance of goods but the really big sale items are limited.
这是一个大清仓，但真正大的折扣商品是有限的。
So as people shop for the big sale items they are also more likely to buy other goods as well, which just may have a small discount or no discount at all.
因此，人们是为了买打折的商品，与此同时他们也可能购买只有小的折扣或根本没有折扣的其他商品。
advertisement 广告
People can get pretty greedy and aggressive.
人们可以变得相当贪婪和有侵犯性。
They just all burst at once to be first to get the coveted discount goods.
他们一下子涌进来，先到自己梦寐以求的折扣商品那里。
Shopping malls are just packed with customers.
购物中心挤满了顾客。
More than once people have gotten trampled on Black Friday.
黑五不止一次的发生踩踏事件。
So now some stores only let customers come in batches.
所以现在一些商店只让顾客分批进来。
That's a smart business move.
这是一个明智的商业行动。
You know a few years ago, retailers would sell goods to their customers and then over time they would become friends.
你知道前几年，零售商会向他们的客户出售商品，然后随着时间的推移，他们会成为朋友。
Amazon 亚马逊（购物网站）
shop abroad 海外购
So recently, on the following Monday, people can continue buy certain things online.
因此，最近在接下来的星期一，人们可以继续在网上购买东西。
The electricity supplier will continue to launch online shopping on the Monday and actually for up to about a week afterwards.
网络供应商将继续在星期一提供网上购物，实际上会持续长达一周多的时间。
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